Nummy Tum-Tum

We designed and built Nummy Tum-Tum’s WooCommerce e-commerce site to support a brand selling across multiple channels at once — direct-to-consumer, Amazon, Chewy, and a national network of brick-and-mortar pet retailers. The site’s information architecture balances three jobs simultaneously: telling the brand’s “human food values” story to consumers, driving direct purchases through the on-site store, and guiding shoppers who prefer to buy through major retailers or local pet stores toward the right path. We built a custom store locator, integrated retailer redirect logic, recipe and pet-care content sections that support SEO and brand engagement, and a clean checkout flow optimized for repeat purchase patterns. The result is a site that works as both a sales platform and a brand-building asset, contributing to Nummy Tum-Tum’s continued growth alongside its sister brands.

We host nummytumtum.com on managed WooCommerce infrastructure tuned for the demands of an active multi-channel e-commerce operation. The plan includes caching for fast page loads, daily backups, security hardening (firewalls, malware scanning, timely WordPress and plugin updates), 24/7 monitoring, and direct support from our team. We also coordinate hosting and maintenance for the broader family of brands (Stahlbush Island Farms and Farmers Market Foods) — meaning the Nummy Tum-Tum team gets the benefit of consistent infrastructure decisions and a single web partner across multiple brand properties.