Custom WooCommerce stores that you own.
Made-to-order WooCommerce builds on WordPress for Oregon merchants and small businesses with national reach. No platform lock-in, no per-transaction fees, and a small team you can actually reach by phone.
- Custom WooCommerce theme development (no themes, no builders)
- Custom extensions when off-the-shelf doesn't fit
- Performance tuning for active commerce traffic
- Payment, shipping, tax, and CRM integrations
- Managed WooCommerce hosting and ongoing support
Abide Web Design builds custom WooCommerce e-commerce stores for Oregon businesses that have outgrown generic platforms. Custom theme development, complex workflow support (wholesale + DTC, made-to-order, multi-channel), back-office integrations, and managed WooCommerce hosting tuned for active commerce traffic. Typical custom builds run $8,000–$25,000. Trusted by Hurler Athletic, MacDonald Industrial Supply, Nummy Tum-Tum, Stuewe and Sons, and Pet Pharmacy NW.
Pricing
Typical custom WooCommerce build
$8,000 – $25,000
Final scope depends on product catalog size, integrations, and custom functionality. We send a fixed quote after a free discovery call — no surprise change orders.
What's included
- Discovery, IA, and design
- Custom WordPress theme & WooCommerce build
- Product, cart, checkout & account flows
- Payment + shipping integration
- Training and 30 days post-launch support
Not included
- Product photography or copywriting
- Third-party app subscriptions (payment, shipping)
- Paid advertising or ongoing SEO retainer
Why WooCommerce
A platform you actually own.
Four reasons WooCommerce has been our recommended platform for serious e-commerce since 2012.
You own everything
Your store, your data, your customer list. WooCommerce is open source on top of WordPress — no monthly platform fee, no risk of being kicked off, no per-transaction surcharge.
Built to be customized
Anything you can imagine on a checkout page, a product configurator, or a B2B portal, we can build. No 'sorry, the platform doesn't allow that' — the code is open.
Content + commerce in one
WordPress is the world's best content platform. Pair that with WooCommerce and your blog, landing pages, and store all live in the same system, with one login and one design system.
Scales with you
From 12 SKUs to 12,000. From local pickup to international shipping. From a single brand to a multi-store network. WooCommerce grows without forcing a platform migration.
Scope
What’s included in a custom WooCommerce build.
Nine categories of work that make up a typical project. Use this as your apples-to-apples checklist when comparing quotes.
Discovery & strategy
- Kickoff and goals workshop
- Sitemap and information architecture
- Catalog and taxonomy planning
- Integration scoping (payments, shipping, ERP)
Custom theme & development
- Custom WordPress theme built from scratch
- Responsive design system, mobile-first
- Editable page builder blocks
- Performance-tuned, no bloat plugins
Product & catalog
- Simple, variable, grouped, and virtual products
- Custom product attributes and filters
- Bulk import / migration from existing store
- Inventory & stock management
Checkout & payments
- Stripe, PayPal, Authorize.Net, or other gateway
- Tax calculation (Avalara, TaxJar, or manual)
- Customer accounts, guest checkout, saved carts
- Order confirmation & transactional email
Shipping & fulfillment
- Real-time rates (USPS, UPS, FedEx, ShipStation)
- Local pickup, flat rate, free shipping rules
- Packing slips and label printing
- International shipping & duties
Marketing & SEO
- On-page SEO setup (titles, schema, sitemap)
- Google Analytics 4 & e-commerce tracking
- Coupons, discount rules, and promo codes
- Abandoned cart recovery
Accessibility & compliance
- WCAG 2.2 AA accessibility review
- Cookie consent and privacy policy templates
- PCI-compliant payment flow
- ADA-friendly forms and navigation
Launch & training
- QA on all major browsers and devices
- Pre-launch checklist and DNS cutover
- Live training session for your team
- Recorded admin walkthrough videos
Post-launch support
- 30 days of post-launch fixes included
- Optional managed hosting & updates
- Ongoing retainer or hourly support
- Long-term partnership (most clients 5+ years)
Honest comparison
WooCommerce vs. Shopify — when each is right.
We've built on both. Neither is universally better. Here's a straight comparison so you can decide.
Ownership
WooCommerce
Open source. You own the code, data, and customer list.
Shopify
Hosted SaaS. You rent access; Shopify can suspend the account.
Customization
WooCommerce
Unlimited — anything PHP and JavaScript can do.
Shopify
Limited to what the Shopify theme and app APIs allow.
Monthly platform fee
WooCommerce
$0 — you pay hosting (~$799/yr with us).
Shopify
$39 – $399 / month, plus app subscriptions.
Transaction fees
WooCommerce
Only your payment processor's fee (e.g., Stripe 2.9% + 30¢).
Shopify
Processor fee plus Shopify surcharge if not using Shopify Payments.
Content / blog
WooCommerce
Best-in-class. WordPress runs ~43% of the web.
Shopify
Functional but limited; not a serious content platform.
Apps & extensions
WooCommerce
Thousands of plugins, plus custom code with no marketplace gatekeeper.
Shopify
Curated app store. Many apps charge monthly fees that stack up.
Hosting & maintenance
WooCommerce
You (or we) manage it. More control, more responsibility.
Shopify
Shopify handles it. Less control, fewer decisions.
Best for
WooCommerce
Brands that want a long-term, custom-tailored store with content.
Shopify
Quick storefront launches with off-the-shelf needs.
Our honest take
If you need a storefront live in two weeks with off-the-shelf functionality and don’t mind paying monthly forever, Shopify is the faster path. If your store is a long-term asset, needs custom flows, or already lives alongside a content-heavy WordPress site, WooCommerce wins on ownership, flexibility, and total cost. We’ll tell you which one fits — and we’ll happily build either.
How we work
Our WooCommerce build process.
Six phases, roughly nine weeks. You'll always know what's next.
Discovery
Kickoff call, goals workshop, and a written project brief. We document your products, integrations, and success metrics so the rest of the build has no guesswork.
Design
Wireframes, then full visual design in Figma. You review and revise twice. Sign-off on design before any code is written.
Build
Custom WordPress theme, WooCommerce configuration, and integration work. We share a staging URL on day one so you can watch progress all the way through.
Migration & QA
Product import, content migration, payment and shipping testing, and a full WCAG 2.2 AA accessibility review. Final round of revisions.
Launch
DNS cutover, post-launch smoke test, and live training with your team. We're on call for the first 48 hours and watch for any traffic issues.
Aftercare
30 days of free post-launch fixes, then optional managed hosting and a retainer for changes. Most of our clients have been with us 5+ years.
Ready to talk?
Tell us about your store, we’ll send back a real quote.
Or call us at (541) 224-5048 — one of the partners will pick up.
